Westwing, Europe’s e-commerce leader in the Beautiful Living category, presents an exclusive collaboration with acclaimed, visionary artist and designer Harry Nuriev, creative director and founder of Crosby Studios. The Westwing | Crosby Studios collection brings Harry Nuriev’s experimental approach to the world of Home & Living.
This unique collaboration brings together two creative forces who share a common vision: the belief that design has the power to move, inspire and challenge. Harry Nuriev, known for his experimental approach at the intersection of art, fashion and interiors, is redefining the concept of beautiful living – and inviting audiences into a universe where personal expression and cultural commentary meet in design. Collaborating with a visionary who has created with brands such as Balenciaga, Alexander Wang and Nike, allows Westwing to enter new areas of conversation – about contemporary design, interdisciplinary creativity and the evolving future of lifestyle aesthetics.
The Westwing I Crosby Studios collection is a carefully selected selection of items from the categories of furniture, textiles, decoration and tableware. From sculptural seating and elegant mirrors to graphic glass and tactile home textiles, each piece reflects Harry Nuriev’s intuitive sense of form and experimental character.
Working with Westwing, our aim was to create something comfortable and universally familiar – simple in form, yet sculptural and artistic in expression. The chessboard pattern, the theme of the collection, was inspired by the idea of zero point – a blank digital canvas before anything exists. The collection is my way of offering something honest and uncomplicated, open to personal interpretation. My goal was to translate our Crosby Studios universe into something that anyone can bring into their own space – a piece of our world, re-imagined through their own perspective,” says Harry Nuriev, artist, creative director and founder of Crosby Studios.
The designs combine Crosby Studios’ signature codes – such as the digital-inspired chequered pattern and minimalist yet sculptural forms – with Westwing’s curated aesthetic and passion for inspired, design-driven living. The result is a collection rooted in creative dialogue and playful transformation.
The launch of the collection is supported by a comprehensive 360° marketing campaign, including a limited showroom in the heart of Paris (from 23 June to 4 July) and a behind-the-scenes editorial featuring the world of Harry Nuriev’s work. Set in his Parisian flat and design studio ‘Crosby Studios’, the reportorial offers an intimate portrait of the designer, the creative journey behind the collection and what Beautiful Living means today.
This collaboration marks a strategic milestone for Westwing: it demonstrates how design-driven storytelling can enhance brand value, build cultural relevance and connect with creative communities. By reaching beyond traditional Home & Living audiences, Westwing is positioning itself at the intersection of art, fashion and interior design – and reinforcing its ambition to lead the way in creativity and design thinking. With its groundbreaking design language and select vision, the Westwing I Crosby Studios collection celebrates individuality, creativity and a fresh perspective on a new reimagining of interiors.
Working with Harry Nuriev has been a unique endeavour for the entire Westwing team. I have long been a huge fan of his work – his style is bold, artistic and truly one of a kind. He has created with so many amazing brands, and bringing his out-of-the-box vision to our world is something I’m really proud of. He brings a fearless creativity that reimagines what interior design can be – and to see pieces like our best-selling Lennon sofa and other signature pieces interpreted through his unique perspective is simply amazing,” says Delia Lachance, Chief Creative Officer and founder of Westwing.
“This project also reflects Westwing’s broader goal of creating emotionally evocative experiences and redefining what Beautiful Living means today and tomorrow.”
The collection debuted with an exclusive reception in Paris on 23 June, hosted by Delia Lachance, founder and creative director of Westwing, and Harry Nuriev, founder and creative director of Crosby Studios. The event brought together more than 400 guests, including supermodel Anja Rubik, singer Lucky Love and content creators such as Marcus Butler, Xenia Adonts and Marc Forné, as well as leading international media from the design, fashion, lifestyle and art industries, as well as leading creative brands.
The Westwing I Crosby Studios collection is available online and in shops from 23 June 2025.
source: Westwing
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